1. We give respect freely and work to earn it.

Respect is the single most important factor in our ability to work in harmony with each other, with our clients and our world. This means:

• we assume that others have the best intentions
• we understand that our customers, staff, suppliers, installers and business relations, all play integral roles in our success and we treat them accordingly
• we are committed to honesty and clear communication
• we keep our promises

2. We aim to be outstanding.

Solus makes its living on being special. We understand that in concrete, we have a material that gets some of its aesthetic from its imperfection. By striving for perfect concrete while accepting its unique circumstances and constraints, we achieve something beautiful and truly unique. We can apply this philosophy to the rest of our practices:

• our goal is to satisfy and delight our clients
• we expect great results and work together to achieve them
• we believe that there is always room for improvement
• we value what our community and world gives us and make a practice of giving something back

3. We care.

Care is our secret ingredient. Without it, Solus is just sand and cement.

• we consider our customers’ needs first
• we take pride in doing exceptional work
• we support each other’s well-being
• we act with an understanding of how we affect other people and our world

4. We do the best we can.

We recognize that we are all individuals with unique circumstances and challenges. Any situation, positive or negative, is an opportunity to learn and to make the best choices available to us. We actively challenge each other to learn from mistakes and constantly strive to improve the way we do our business.

If, at the end of every day, we can say that we have done the best that we could have, then we have done enough.